April is living up to the hype with frequent showers and storms. But the days are longer, the sun is brighter, and there’s a tangible difference in the amount of energy in the air as we head into spring.
As we come off the 11-year anniversary celebrations, we’re doubling down on bringing exciting new products to our website for you to enjoy. Let’s look at what we’re showering onto our storefront this month.
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New Products in April
Some of the biggest updates this month come in the form of new items available on our storefront.
Oxblood is Back!
There is something alluring about Oxblood leather, which mixes classic elegance with a sanguine undertone that really elevates a look. We love it so much that we’re bringing it back this April.
In addition to Oxblood leather belts, we’re introducing matching wallets, watch straps, and key chains made from the same deep red leather.
If you’re looking for a new, stand-out accessory, we can’t recommend this color enough. The unique, rich color is perfect for taking your outfit to the next level, while the rugged durability of full-grain American leather ensures it stands up to your toughest days. Wear it while working for its sturdy support, or add it to a pair of jeans for a dressy-casual date-night appeal.
“Beautiful colour. My partner loved his birthday gift. Very unusual colour.”
Our Favorite Belts, Now in a 1” Variety
We’ve always loved the durability of our 1.5” leather belts. But if you’re looking for something a little more lightweight — ideal for a formal setting — we’ve now got you covered. This month, we’re introducing new 1” belts. Available in the same beloved colors as our 1.5” belts, these will slide easily through the narrower belt loops common in dress pants.
Even More Caps for Sale
Hats have been flying off the shelves since we introduced them. In celebration, this month we’re launching the ability to order custom hats in bulk. Whether you’re looking to upgrade a team uniform or celebrate a bachelor party in a unique style, these gorgeous hats are guaranteed to make your group stand out.
Savings Showering Down this Month
If you’re not yet subscribed to our email list, now’s a great time. Subscribers receive the earliest information about upcoming sales and promotions as well as unique coupon codes to use during check-out. You can even join the Patina Club for additional discounts.
With that in mind, here’s what you can look forward to for April.
Buy in Time for Mother’s Day
Looking for a Mother’s Day gift that will make an impression? Popov Leather products are heirloom-quality, meaning they will last as long as your mother’s love for you.
We’ll be running a Mother’s Day sale toward the middle of the month. Buy by April 25th for on-time Mother’s Day gift delivery!
Stick Around to See What Blooms in the Workshop In May
As we wrap up the first quarter of 2024, we’re excited by many of the changes we’ve brought to Popov Leather so far this year. Thank you for coming along with us on this journey. We can’t wait to show you what we have in store for the rest of spring.
Article by Ryan Popoff
Ryan Popoff is the CEO and Co-Founder of Popov Leather. He has absolutely no business background, in fact, he graduated in 2012 with a bachelor's degree in fine arts. Ryan's leather goods business was born from a hobby at the dining room table and a passion for technology (ecommerce in particular). Ryan calls Nelson BC his home where he's raising his family and enjoys spending the odd afternoon at a local craft brewery.
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